Trends in OTC and veterinary-dispensed pet supplements usage vs. usage of special-purpose nutritional formula pet foods and treats

Pet Supplements and Nutraceutical Treats Trends in OTC and veterinary-dispensed pet supplements usage vs. usage of special-purpose nutritional formula pet foods and treats are featured in Packaged Facts' latest pet market study. Based on proprietary survey data, the report breaks the market into two categories—supplements and nutraceutical treats—with a primary focus on products for dogs, cats and horses. Exclusive Insights Include: New Product Trends - Spot emerging opportunities and understand the underlying market forces impacting the pet supplement and nutraceutical treat market today. Competitive Trends - Benchmark your competitors with a detailed look at the companies making a mark on the industry. Market Forecast - Leverage our comprehensive sales coverage to strengthen your position and identify area for growth. Consumer Trends - Position your product to match the shopping patterns of your targeted clients. Using proprietary survey data from Packaged Facts’ fall 2010 pet owner survey, we charted the OTC usage trends and veterinary-dispensed pet supplements. More information: Price/Info   |   Table of Contents   |   Place an Order

U.S. Pet Market Outlook 2010-2011: Tapping into Post-Recession Pet Parent Spending

As the U.S. economy moves out of recession and into recovery, the purse strings of many pet parents will loosen, but shoppers will continue to demand greater value in the pet products and services they purchase as well as from the channels they shop. U.S. Pet Market Outlook 2010-2011: Tapping into Post-Recession Pet Parent Spending provides essential insights into the U.S. pet market overall as well as each of its four core categories: veterinary services, pet food, non-food pet supplies, and non-medical pet services (grooming, boarding, training, etc.).

Benefiting from many current trends and “future factors,” the market will rise from $53 billion in 2009 to over $70 billion in 2014, the report forecasts, with strong demand for products and services that both enhance pet health and pamper lifting many boats as pent-up pet parent demand begins to kick in during 2010.

Continuing the market tracking and forecasting of the previous edition of Packaged Facts’ annual report (see U.S. Pet Market Outlook 2009-2010: Surviving and Thriving in Challenging Economic Times— http://www.packagedfacts.com/prod-toc/Pet-Outlook-Surviving-2154192/), the 2010-2011 edition projects sales, market growth drivers, and competitive and marketing opportunities. In a new focus discussion, it details...

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