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Tuesday, November 2, 2010

Indulge your hunger for knowledge at Weight Management 2010 - the virtual conference and expo

Indulge your hunger for knowledge at Weight Management 2010 - the virtual conference and expo will host the first virtual conference and expo dedicated to weight management, showcasing the latest trends and strategies in weight management for the food, beverage and dietary supplements industries.

The live one-day event called Weight Management 2010 Virtual Conference and Expo will be taking place on Thursday November 4. The conference will cover key topics from high-profile industry personalities from Nestlé, Unilever, The Federal Trade Commission, Packaged Facts, New York University, Université Catholique de Louvain and University of Sussex.

Organized in association with, the virtual event allows visitors to network, attend conferences, and visit suppliers online – without having to book flights or hotels.

Virtual versions of trade shows and conferences are becoming increasingly popular as marketing budgets come under pressure in the recession and IT companies develop new and improved platforms for online events.


Cost saving is not the only attraction of the virtual format. Visitors to Weight Management 2010 can easily navigate their way around the virtual floor and can network simply with both visitors and suppliers through forums at stands, and using a chat facility.

In addition to networking, attendees of the show can come to stands in the virtual exhibition hall to pick up product brochures, technical papers and case studies, and tune in to videos. The select group of suppliers showcasing their very latest ingredient and formulation innovations include: DSM, Roquette, Sensus, National Starch, Pharmachem, Bio-Serae, Cognis, Frutarom, Nutrition21, OmniActive, P.L. Thomas and Tate & Lyle.

Conference line-up

The program will start with an overview of the weight management sector, from Don Montouri, publisher of Packaged Facts, with special focus on dietary programs to achieve weight management, from Atkins to GI and Weight Watchers.

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